Marketing Strategy and Planning Manager, New Construction-Aeroseal

Job Description

Job Title: Marketing Strategy and Planning Manager, New Construction

Company: Aeroseal

Location: Ohio

Pay: $125000 – 140000 per year

AI Pay Analysis: The hourly rate corresponding to an annual salary of $125,000 – $140,000 translates to approximately $60 – $67 per hour. For a Marketing Strategy and Planning Manager, particularly in the new construction sector in Ohio, this compensation is generally competitive, as average salaries for similar roles in the region typically range from $80,000 to $120,000 per year, depending on experience and specific responsibilities. Given the specialized nature of the position and the demand for skilled professionals in marketing within the construction industry, this salary range aligns well with industry standards and reflects the high value placed on strategic planning capabilities in today’s market. Thus, this compensation is likely to attract well-qualified candidates.

Job description:

Aeroseal is seeking a Marketing Strategy and Planning Manager for our New Construction business unit. This pivotal role involves collaborating closely with the EVP/GM and senior staff to gain insights into the market, develop comprehensive plans that contribute significantly to business growth, and coordinate the execution of these strategies alongside our teams in content, communications, growth, sales enablement, events, and digital marketing. Collaboration is essential for success in this position.

To excel in this role, candidates should possess extensive experience in various marketing disciplines, including communications, advertising, event management, and public relations, preferably within the fast-paced sectors of construction, building technology, HVAC, or energy efficiency. Engagement with senior sales leaders and product managers is integral, requiring the ability to both listen and convey proposals effectively to top-level management.

Qualifications/Requirements:

• A minimum of 10 years of marketing experience in construction, building technology, HVAC, energy efficiency, or a related field.
• Demonstrated success in leading marketing strategy development alongside senior sales and business leaders, with measurable contributions to business objectives.
• Profound marketing acumen and the ability to build trust among senior peers.

Skills & Competencies:

• A visionary and strategic marketing mindset, capable of executing within complex and evolving environments.
• Strong technical knowledge regarding building systems and performance.
• An entrepreneurial and proactive approach, with a proven track record in developing and scaling high-performing marketing initiatives.
• Highly collaborative, adaptable, and a fast learner.
• Experience utilizing AI to enhance marketing outcomes.

Preferred Location:
We prefer candidates based in South Dayton; however, remote options may be considered for exceptional candidates.

Responsibilities:

Strategic Leadership:

• Develop and implement a scalable marketing strategy tailored to key geographic or vertical segments.
• Shift the marketing approach of the business unit from a reactive, tactical service model to a strategic, proactive function that aligns with and supports overarching business goals.
• Identify and prioritize marketing opportunities to enhance outreach, engagement, and responses from builders, raters, and home buyers.

Operational Execution:

• Lead the implementation of the strategic plan in collaboration with functional marketing teams.
• Ensure accountability for the outcomes produced, optimizing for maximum performance and impact.
• Serve as the voice of Aeroseal in communication with builders, raters, and home buyers, ensuring consistent messaging across marketing, sales, dealer communications, and partner communications.

Technical & Industry Expertise:

• Utilize knowledge of building performance, HVAC, ventilation, and the construction lifecycle to inform marketing strategies.
• Stay updated on trends within our business areas and marketing landscape.
• Position Aeroseal’s offerings effectively within the residential new construction sector.

The estimated compensation for this role ranges from $125,000 to $140,000. Final pay will depend on various factors, including the candidate’s experience, skills, knowledge, and location. It is important to note that the compensation listed pertains to base salary and does not include potential bonuses or benefits.

Aeroseal offers an extensive benefits package which includes:

• A robust insurance plan covering medical, dental, vision, short- and long-term disability, and life insurance from a national provider, along with complimentary mental health resources for employees.
• A competitive 401K plan with employer matching that exceeds industry benchmarks.
• Paid parental leave.
• Equity participation through company stock options, fostering a tangible stake in our success.
• An on-site fitness center with regular group training and yoga sessions.
• A growth-oriented learning reimbursement program, encompassing tuition and book reimbursements.
• A flexible paid time-off program.
• A dog-friendly workplace.
• Opportunities to participate in bonus programs commensurate with role responsibilities.

About Aeroseal:
Aeroseal is recognized as one of the nation’s fastest-growing clean technology companies with operations in 27 countries and all 50 U.S. states. Our innovative technology has sealed nearly 200,000 projects, generating significant energy savings. We are proud to have been certified as a “Great Place to Work” and invite you to become part of our mission.

Joining Aeroseal means being part of a dynamic and innovative community that is committed to excellence and environmental sustainability. Our company is dedicated to pioneering solutions that tackle critical issues in energy efficiency and indoor air quality in diverse building environments. We harness advanced technology to make a meaningful difference in global sustainability while enhancing comfort and quality of life.

If you are passionate about driving change, fostering innovation, and shaping the future of sustainable building technologies, Aeroseal is the right place for you. Join us in our mission to reduce global carbon emissions by 1 gigaton annually. We encourage you to apply and become part of a transformative journey.

Aeroseal, LLC is an equal opportunity employer committed to providing equal employment opportunities to all qualified individuals, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status. We are dedicated to cultivating an inclusive and diverse workforce, encouraging applications from all qualified candidates, including those with diverse backgrounds and disabilities, in accordance with applicable law. Reasonable accommodations are available upon request for candidates participating in all stages of the application and hiring process. For inquiries or requests for accommodations, please contact Karrie Penn, Talent Acquisition Specialist at Aeroseal.

Job Posting Date: Sat, 12 Apr 2025 22:01:03 GMT

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