Channel Marketing Specialist-Fortune Brands Home & Security

Job Description

Job Title: Channel Marketing Specialist

Company: Fortune Brands Home & Security

Location: Maumee, OH

Pay: $65000 – 84700 per year

AI Pay Analysis: The hourly rate for a “Channel Marketing Specialist” in Maumee, OH, translating to an annual salary of approximately $65,000 to $84,700, appears to be competitive and aligns well with industry standards. According to various salary surveys and data, the average salary for Channel Marketing Specialists typically ranges from $60,000 to $90,000 annually, depending on experience, education, and specific responsibilities. Given that Maumee has a lower cost of living than many urban areas, this salary range is likely considered attractive for local talent, especially with the growing importance of digital and channel marketing strategies in today’s business landscape. Overall, the compensation for this role in that location is within a reasonable range for attracting qualified candidates.

Job description:

As the Channel Marketing Specialist, you will play a critical role in driving wholesale business growth through strategic go-to-market initiatives. In this position, you will lead and manage programs designed to foster loyalty among the Outdoors brand and our wholesale channel partners. Additionally, you will collaborate with specific districts to develop marketing materials tailored to various channel customers, ultimately supporting the growth and expansion of the company’s brands, products, and services.

Your responsibilities will include providing strategic insights, developing project plans, and executing projects that enhance the performance of Outdoors dealers, builders, and contractors. This encompasses program development and management, omnichannel marketing efforts, and participation in industry shows and events. This role is an excellent opportunity for seasoned professionals looking to advance their careers in marketing by focusing on strategic planning in addition to day-to-day project execution.

This is a hybrid position, requiring you to work three days a week (Tuesday, Wednesday, Thursday) from our Maumee, OH office.

Responsibilities:

• Lead initiatives for dealer, builder, and contractor programs, encompassing program strategy, requirements, enhancements, promotions, and marketing initiatives to drive growth.
• Develop and execute promotional strategies to increase sales of Outdoors products and enhance brand loyalty.
• Support the creation and review of custom marketing literature and merchandising aids for assigned districts and channel partners.
• Organize and manage local and regional shows, events, and customer engagements to ensure effective brand representation and customer interaction.
• Create and oversee the tradeshow strategy for all Outdoors brands by collaborating cross-functionally with internal teams and external tradeshow vendors.
• Manage the Tradeshow Kit/Tabletop Package Strategy for all Outdoors brands.
• Oversee project budgets and marketing expenditures for assigned initiatives.
• Prepare and present project updates to both internal and external stakeholders.
• Manage relationships with external agencies and vendors as necessary.
• Collaborate with assigned districts and key customers to address field requests for marketing support.
• Provide support for other marketing and sales initiatives as required.
• Perform additional duties as assigned.

Qualifications:

Basic Qualifications:

• Bachelor’s degree in marketing or communications.
• Minimum of 2 years of experience in marketing, advertising, or event marketing/trade shows.
• Proficiency in Microsoft Office Suite.
• Demonstrated ability to manage traditional and digital marketing projects effectively.
• Strong attention to detail and capacity to work with complex products.
• Proven experience coordinating trade shows or marketing events, including vendor management and marketing materials.

Preferred Qualifications:

• Experience in B2C and/or B2B (channel) marketing.
• Familiarity with project management and marketing production processes.
• Creative and strategic thinker with the ability to thrive in fast-paced, cross-functional team environments.

Additional Information:
Fortune Brands is committed to equitable compensation. The expected base salary range for this role is $65,000 to $84,700, although actual salaries may vary based on factors such as education, training, experience, and location. In addition to the base salary, employees may participate in an annual bonus plan tied to company and individual performance, or a role-based sales incentive plan.

We prioritize the health and wellness of our associates through comprehensive, competitive benefits that cater to diverse needs. Offerings include robust health plans, a market-leading 401(k) program with company contribution, product discounts, flexible time off policies (including half-day summer Fridays), inclusive fertility/adoption benefits, and more. We also support numerous Employee Resource Groups to foster inclusivity and a sense of belonging.

Fortune Brands Innovation (FBIN) is built upon industry-leading brands and innovation across our segments: water, outdoors, and security. With a strong track record of financial success and market growth, we offer career opportunities for professional development. To learn more, please visit our website.

Equal Employment Opportunity:
FBIN is an equal opportunity employer and evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability status, marital status, veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.

Reasonable Accommodations:
FBIN is dedicated to providing reasonable accommodations to individuals with disabilities. If you require an accommodation due to a medical condition or disability during the application or interview process, please contact us and provide details regarding your request along with your contact information.

Job Posting Date: Sat, 04 Jan 2025 23:56:46 GMT

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