Social Media Specialist, International-Victoria’s Secret

Job Description

Job Title: Social Media Specialist, International

Company: Victoria’s Secret

Location: Reynoldsburg, OH

Pay: $86835 per year

AI Pay Analysis: The annual salary of $86,835 translates to an hourly rate of approximately $41.71, which is competitive for a “Social Media Specialist” role, especially at an international level. According to industry standards, salaries for social media specialists can range significantly based on experience, responsibilities, and location, but in the Reynoldsburg, OH area, this figure appears to be above the median for similar positions. Typically, social media specialists earn between $40,000 and $70,000 annually, with those in specialized or international roles often commanding higher wages. Therefore, this compensation is likely to attract qualified candidates with relevant experience and expertise in managing global social media strategies.

Job description:
The Social Media Specialist plays a pivotal role in the planning and execution of social media marketing campaigns aimed at enhancing brand awareness, fostering community engagement, and driving conversions for Victoria’s Secret’s international business. This position demands a global perspective, partnering with regional teams to gather insights, share best practices, and maintain a consistent brand identity across various international markets.

A successful candidate will exhibit a blend of strong analytical abilities and creative thinking. They will take ownership of the social analytics platform, utilizing data to assess performance, refine content strategies, and inform key decisions. The role calls for an individual who is detail-oriented, highly collaborative, and proactive in identifying trends, optimizing social media strategies, and implementing effective, data-driven marketing initiatives across a diverse global audience.

At Victoria’s Secret & Co., a distinguished leader in specialty retail renowned for innovation and excellence in lingerie and fashion, you will collaborate with industry pioneers to establish the benchmark for retail success. Our customer-centric approach drives us to create products and experiences that delight our clientele. We value diversity and individuality, understanding that your passion, experience, and unique perspective are vital to our team and corporate success. Here, you will find empowerment to excel, opportunities for growth, and the chance to develop your skills while learning from seasoned professionals.

Your Impact:
– Analyze market trends, competitive landscapes, and customer insights to guide strategic direction.
– Prepare comprehensive social media reports on a weekly, monthly, and quarterly basis, educating internal stakeholders on performance metrics and suggesting actions for future marketing campaigns.
– Develop and implement social media strategies and content that align with overarching marketing campaigns and business objectives.
– Employ creative thinking to generate compelling content ideas that foster meaningful connections between the brand and consumers, motivating community members to engage online or in-store.
– Manage organic social calendars and ensure the timely delivery of assets across all brands to maintain execution consistency.
– Assist in the planning, development, and execution of marketing campaigns across multiple channels, including in-store, digital platforms, social media, email, paid media, and print.
– Support the logistics and coordination of marketing events, overseeing event schedules and ensuring all details are addressed efficiently.
– Play a crucial role in organizing and tracking key meetings and action items related to marketing campaigns and initiatives.
– This position may require occasional domestic and international travel throughout the year.

Minimum Salary: $66,200.00
Maximum Salary: $86,835.00
Compensation for this role will vary based on several factors, including individual skills and experience, geographic location, and other relevant considerations.

Qualifications:
– Bachelor’s degree in marketing, communications, or a related field.
– A minimum of 2 years of experience in social media marketing or a related digital capacity is preferred.
– Proficiency in Microsoft Office applications, including Word, Excel, PowerPoint, and Teams.
– Exceptional writing, presentation, and communication skills.
– Proven experience with social networking and knowledge of social analytics tools.
– Strong project management abilities, with the capability to handle multiple projects simultaneously and deliver results punctually.
– Excellent communication and interpersonal skills, enabling effective collaboration across diverse cultures and geographical locations.
– A flexible, innovative, and creative mindset with a strong problem-solving orientation.
– A positive demeanor, keen attention to detail, and the ability to multitask and stay organized.
– Quick-thinking and action-oriented, with a proactive and willing attitude to engage hands-on when necessary.

We are committed to an inclusive employment environment, welcoming applications from all qualified individuals, including those with arrest records, conviction histories, or other criminal backgrounds, in compliance with applicable state and local laws. As an equal opportunity employer, our hiring practices do not discriminate based on race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status, or any other protected category recognized under state, federal, or local laws. We only hire individuals authorized for employment in the United States.

Job Posting Date: Sat, 15 Mar 2025 04:26:33 GMT

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